Silicon Valley Bank – Built For What’s Next
In 2020, Silicon Valley Bank was ready to evolve their previous “Ideas Bank Here” campaign into something bigger. They were eager to speak to start ups and small business about their financial offerings. The problem? A global pandemic and limited budget meant we had to get creative in getting out messaging across. So, we partnered with Spanish paper artist Noelia Lozano to create cut-paper animations with fun metaphors to tell the story, and showcase what Silicon Valley Bank could do.
Role: Art Director | Sr AD: Mills Adams | CW: Pete Fetterling | CD: Tom Lyons | Artist: Noelia Lozano